Our Survey Asked – How Does Latex Make You Feel?

Westward Bound was born amongst the London punk scene of the 1970s. From the beginning, we saw latex as something transgressive: latex is high-fashion, with a high end appeal. There has, however, always been somewhat of a divide between latex worn for fashion reasons and latex worn for fetish reasons, or as part of a subculture. While these two things clearly can work side by side, we were interested in looking a little more deeply at exactly why people today are wearing latex. We surveyed 750 of our customers to... Read More

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How Does Latex Make You Feel? Win £250 By Filling Out Our Survey

Whether you’re only just beginning your latex adventure or you’re a veteran in the subculture; we want to hear from you!   At Westward Bound we want to take a closer look at subcultures and identities across the UK, with a focus on the fetish and latex subculture and the feelings it evokes. We’re interested in how latex makes people feel, and the ways in which people interact with subcultures for self expression.   We want to know what attracts our customers to latex, and the link latex has to... Read More